Many of our clients have indicated that their sales are slowing down. While this is natural during the summer months, some of this is due to the slow down in the economy. So how can you incease your sales in tough times? Below are a few ideas to get your sales back on track. (Each of these topics will be covered in more detail in our MarketingNewsletter and here on our Blog.)
- Positive Mind Set Your mind set is critical to your success during these times. I recommend that you start by reading or listening to CD’s by Jim Rohn, and check out: www.success.com.
“Whether You Think You Can or Can’t, You’re Right” –Henry Ford - Target Your Market Stop trying to sell to everyone on the
Internet. Focus on a targeted niche group, get help writing compelling marketing copy and watch your sales soar. - Capture Leads Do you have a free sample you can give away?
Or a free report, article or anything of interest to your target market? Whatever you have, make it available on your website . . . for the asking, of course. And then keep a database of those email addresses for future followups. - Stay in Touch & Build Relationships Keep your business
in front of your customers . . . use newsletters (print and/or email), blogs, social media sites, call just to check in. - Generate More Traffic Incorporate these into your marketing
plan: SEO (search engine optimization), PPC (pay for click), Media Buys, Article Marketing, Blog, Social Media (Facebook, Twitter, LinkedIN, Plaxo), Viral Marketing. - Read, Keep Learning I am always on the look out for new
ideas and resources that can help my clients. In my search, I ran across this new book: How To Sell When Nobody’s Buying: (And How to Sell Even More When They Are) This book includes ideas we’ve all heard before, but may not have actually implemented, as well as some fresh new ideas that will help you and/or your sales team succeed. One thing I especially liked about it is the step-by-step plan and specific how to’s. If you have always thought about using social media, but didn’t know how to . . . this will help you with that too!
Please let us know if there is anything we can do to be of assistance.
Terri Gray
AustinWebDesign.com
WebsitePromotionPlus.com
Join me on: 
Twitter & 